The year that was: Celebrating 2018 for Women & Leadership Australia and New Zealand.

This year was a really big one for Women & Leadership Australia and New Zealand. We had events in Auckland and Christchurch, and over in Aus we ran the #100daysforchange campaign. It has been a big year for Women & Leadership!

Some of the key takeaways from the latest report on how women interact with the workplace.

A new report by McKinsey & Company and Lean In has uncovered that there has been little improvement for women in the workplace. However, they also make some great recommendations about what workplaces can do to fix the status quo

The Leadership Interviews: Kathryn Crofts, Founding Board Member of Road Sense Australia

We interview Kathryn Crofts, one of our ALP Alumni, about her experiences as a leader, what she learnt and her advice for aspiring leaders.

Can the words caregiver and ambitious be in the same sentence?

Professor Jan Thomas takes a look at how society can move away from tacit assumptions about caring and ambition to champion diversity for all.

Laura Maxwell

Laura Maxwell's career journey​

Laura Maxwell is Chief Commercial Officer at NZME. She has over 20 years of experience in media and is also currently serving as a Chair of the Interactive Advertising Bureau, a Director of the Newspapers Publishers Association and a board member of the Radio Bureau. Laura will be speaking at the upcoming NZME New Zealand Women’s Leadership Symposium so we sat down with her to discuss her career journey.Tell us about your career to date?After completing a BA at Otago University I began a fantastic OE that ended up lasting….much longer than planned! I did get to experience working in a range of industries, improved my skiing and to my father’s relief, started my first ‘real job’ in sales and marketing at the University of Canberra, at 26 years of age. Given the commute was sensational, I also completed a Post-Graduate Diploma in Marketing while I was there.I have worked in small businesses where I have rolled my sleeves up and been involved both along and across the business. This taught me so much and gave me experience in manufacturing, importing, exporting, retailing, packaging, pricing, negotiation, marketing, advertising, sales and finance. Once I joined larger organisations (where your role is more defined), I then had the confidence to challenge and add value to areas ‘outside my remit’. I have been within the media business since 2001 and still love the pace, the brands and how we connect with Kiwis. For me, being in an informal, creative and fast-paced environment suits my ethos of taking the role seriously but having a good time too.What have been some highlights (and low lights!) in your career?Highlights for me have been working with slick, global brands where I got to experience planning, strategy and execution at a level that was simply top notch and at a scale larger than we have in New Zealand. These include working alongside big brands and organisations like Team New Zealand, Louis Vuitton, the America’s Cup, the All Blacks, and the Sydney Organising Committee for the Olympic Games. Working for a business and creating commercial success in a short window, such as for an event, was a steep learning curve for me. For the America’s Cup programme we developed, branded, packaged, retailed, marketed and sold over 90 new products specific to the event with every step of the chain needing approval from the event brand owners. And we hit our targets!  One of the biggest career challenges for me was when I was leading Yahoo!NZ and the Xtra email issue arose. I would not call it a lowlight (although being on conference calls to the States every hour throughout the night seemed like a lowlight at the time!) as it was a great learning experience.  I have used the skills learned during that episode again and again.You are recognised as a leader in your field. What advice would you give other women who aspire to this?Plan where you want to go and create a pathway to get there. Be honest with what your gaps are and improve them. Find businesses where you can make a difference, that excite you and where you ‘fit‘. If you rate a particular leader, then either get a job with them or see if they will mentor you.Choose your battles and understand the impact of your decisions on the business, the brand and other people within the business.Outside your business, give your time to contribute to the betterment of your industry – this will also raise your profile. What groups are there you can join? What initiatives can you develop and lead that will improve the business ecosystem for the industry?What do you think are the most important strengths/skills women need in the workforce now and in the future?The same skills any person needs to be successful. I do not see the key strengths/skills as being different for women. Own your ideas, speak up and add value. However, if you want to position yourself for an executive role, do not volunteer to take notes in meetings or organise the coffee or bring in the baking.When negotiating your remuneration, show how you add value to the business and know what the market rates are for your role. Make sure you have a list of the achievements in the previous year and what your plans are to move the business forward. Take the emotion out of it. The business is not hiring you. They are hiring what you bring to the company.We all know how important networking is. What is your networking strategy?I like talking to interesting people who can see new ways of solving challenges. I seek out people who may have similar challenges to me and share ideas with them. I do not believe it is a numbers game. I would rather have fewer good people that I can call than have the largest list of people.What do you think the biggest challenge facing females in the corporate world, and females in business more generally, at the moment?Confidence. This is the biggest difference I see between men and women in a work environment. I thought it was a Kiwi thing, but I think it is more of women underestimating what they bring to the table. Find the forums to accelerate your worth to the business. If you are delivering value and your employer is not valuing it, then ask for feedback and do not be afraid of what you hear. Then you can decide if there are changes you need to make at work or if the current business is not one that will fulfil your goals and instead find a new one.Would you like to hear Laura Maxwell and other inspirational speakers share their journeys and leadership advice? Join us at the NZME New Zealand Women’s Leadership Symposium from 21-22 June at the Langham Hotel in Auckland. To secure your seat at this phenomenal event, register now.  


The year that was: Celebrating 2018 for Women & Leadership Australia and New Zealand

three pictures, one of a woman giving a speech at a lectern, one of three women talking on a panel and one of two women having a conversation at a table

By Suzi Finkelstein.

Well, we’ve made it…

The ‘silly season’ is upon us and we are beginning to wind down for the year, before an even bigger and better year in 2019. As part of planning for 2019, we have taken some time to think about the year that was (and the fact that we have been around for almost 15 years- wow!), and it has been an absolutely ground-breaking one for us. The #100daysforchange campaign was more successful than anything we could have ever imagined, and has had a tangible impact, which we are incredibly proud of. If you want to see what we all achieved, you can find out more about the impact of #100daysforchange here.

The #100daysforchange campaign was something that came out of a need for individuals and organisations to share wisdom in order to mobilise change. Organisations and individuals would often come to us with issues they were facing around diversity and equality in the workplace, and they were all facing the same issues. All over Australia, people became ambassadors for positive change, sharing collective wisdom and addressing issues of equality and diversity in the workplace, and we are so excited to see that continuing.

I think the biggest realisation from the campaign (for us and for the organisations and ambassadors who got involved) was that change is an ongoing process- and the change that began as part of #100daysforchange will both continue and evolve for many years to come. We would like to extend a big thank you and congratulations to everyone who participated and helped us move closer to a more gender equitable society.

We also brought the New Zealand Women's Leadership Symposium back to Auckland for two days of networking, inspirational conversation and leadership deveopment. Our speakers for the symposiums this year were all amazing, established leaders in their industries. We were joined by the likes of Alexia Hilbertidou, Cal Wilson, Lizzie Marvelly, Renee Graham, Catherine Fox and the Right Hon Dame Jenny Shipley.

In the room, we also had women who were currently undertaking leadership courses with us! It was a joy to see current and past students coming together in the room. They most certainly had a more informed learning experience following the event and the atmosphere was even more supportive and inspirational than usual.

We also held the Emerging Leaders masterclass in Christchurch, where aspiring and junior female leaders had the opportunity to hear from Debbie Sorensen, Trina Tamati, Alexia Hilbertidou and Rebecca Keoghan MNZM.

As far as our cutting edge leadership courses go, I have had the pleasure of working with so many emerging, established and senior leaders this year. There is no doubt in my mind that every single one of them will continue to be effective, admired leaders in their workplaces, and will continue to do great things.

And speaking of courses, this year we also launched The Accord Program. This unique program is delivered in house and helps leaders and workplaces more broadly to engage with, and support, talented women in the organisation. It creates networking groups, helps women build social capital, accounts for emotional wellbeing and promotes inclusivity.

2018 has been an incredible, jam packed year for all of us at Women & Leadership Australia and New Zealand, but there is no doubt that it has been one of our best yet. We can’t wait for 2019- not only will it be bigger and better than ever, but we will also be celebrating our fifteenth year. Have a safe and happy holiday season and we will see you next year.

Women and Leadership New Zealand